October 26, 2007, Newsletter Issue #138: Incorporating Client Feedback In Your Internet Marketing Plan

Tip of the Week

Client feedback can be an excellent way to not only gauge how you are doing as a company, but can be a means of incorporating solid information into your Internet marketing plan. For instance, you can compile a short survey to engage your client's opinions on an aspect of your business Web site or new product. In addition to receiving valuable information to input into your Internet marketing plan, you can also gather customer contact information to add to your database.
This method of gaining client feedback is not only cost effective and a good way to increase interaction on your business Web site, but a way to expand your contacts for future email marketing campaigns. Another way to utilize the information garnered from client feedback is to incorporate changes to the content onto your business Web site.

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