November 30, 2007, Newsletter Issue #143: The Interactive Agency Clientele

Tip of the Week

You may wonder with the latest design advances, if hiring an interactive agency is for you. Who uses an interactive agency and for what purpose? The reality is, any business with a need to market their organization or provide client or customer interaction through the Web or other means can use an interactive agency. An architecture firm might use an interactive agency to showcase its design portfolio online or through digital media such as a CD Rom. A television network might turn to an interactive agency to add a new level of design to their advertising campaign. A hotel may want to add a 360-degree view of their facility. An e-commerce site may want to add video programming to their Web site. In short, if you have a vision to engage your clients and customers through digital media, you can use an interactive agency.

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