Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Professional Web Design Best Practices and other Web Design topics.
Using your corporate identity is very important! If you don't have top-of-mind brand placement, it's easy for visitors to get lost in the sea of your competitors who likely have professionally designed web sites. If a brand is not properly championed prominently in a professional web design, users will not remember the brand behind the web site. A professional web design should feature the brand featured in at least three different ways – this repetition will help sink the brand into the minds of the web site's audience. Therefore, branding is a paramount element in a truly professional web design