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The Internet can be a powerful tool for your online business. Smart Internet marketing strategy can help you increase your customer and client base, develop branding for your products, and give your business exposure to a broader demographic. The following guidelines to employ Internet marketing strategy will help position your business as a contender in the marketplace:
• Create a well-designed Web site to attract visitors and help establish your company image.
• Add informative articles or publish a newsletter in conjunction with your Web site.
• Create an effective email list to target your marketing campaigns.
• Achieve a high ranking on search engine results so visitors can find your online business.