March 5, 2010, Newsletter Issue #225: Objectively Selecting a Web Design Company

Tip of the Week

The best way to objectively select a web design company is by performing a web design case study. In this type of study, a user will choose a small pool of potential design companies and objectively compare them to one another through a variety of ranking methods.

These methods can include the services that each company offers, the technical expertise of the companies, the number of previous clients the companies have and how long the companies have been in business.

If the companies are ranked properly, then the ones that are the best will rise to the top of the pile. From there, the user can perform subjective selection based upon other criteria such as aesthetics and design quality.

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Tammi Reynolds